EDGY. THICK SKINNED. DETAILED. ATTENTIVE.
Just a few of the words to describe Kristin Crouch, a graphic designer who made a mark early in her career through cause-related design work for one of the top non-profits in the country. A four-year graduate of Abilene Christian University with a design degree followed by the successful completion of her masters from the same institution, Kristin excels in her craft by constantly searching for ways to grow and evolve her skill set.
Inspired by the artists of the Minimalism, Constructivism, Bauhaus and Art Deco art movements, her design style easily swings from contemporary to classic depending upon the needs and desires of her client. “What I ask myself before each project is ‘what is my client’s objective, who is their audience and how can my work help them achieve their vision and goal in the most effective way?’ Each project I encounter is an opportunity to express the answer to those questions through my work.”
Specializing in branding and identity, Kristin is seasoned in print collateral production and apparel design and brings vast experience in helping the client bring an idea from visualization to completion. Through her expert level knowledge of Adobe Creative Suite (Photoshop, Illustrator and InDesign), photography, commercial photography and web design, Kristin brings a full suite of creative knowledge to your vision in a coherent and organized way.
Kristin spent six years working as lead designer for Big Brothers Big Sisters and also gained experience working as a designer for the third largest advertising agency in the Dallas area, Ivie & Associates. She now works as Vice President of Creative Services at The Time Group and moonlights as one of the most gifted freelance design artists in the DFW community.